www.fizik.it - Prima Posizione Srl

www.fizik.it

Lead generation / SEO / PPC

+25% NATURAL TRAFFIC FROM SEARCH ENGINES FOR FIZIK.IT!

Selle Royal Spa gets more visibility on search engines for its commercial site Fizik.it, thanks to a strategy of organic optimisation of contents. The company, leader in cycling equipment, conquers new shares on national and, above all, international market.


CUSTOMER'S GOALS:
  • Increase highly targeted visits to Fizik.it from people interested in the services and products offered by the company.
  • Implement the client base and grow it to improve customer retention.
  • Increase online sales.
STRATEGY IMPLEMENTED:

  • In-depth study of the online market through the analysis of national and international competitors.
  • Strategic ranking for queries based on keywords related to the main business of the client, in Italian and English.
  • Analysis of website usability through heat maps to implement and improve website navigation.
  • Constant exchange with the client to develop strategies in line with present and future needs, with the aim of improving communication and visibility on the web.

RESULTS ACHIEVED:
  • +25% NATURAL TRAFFIC FROM SEARCH ENGINES FOR FIZIK.IT!
  • Selle Royal Spa gets more visibility on search engines for its commercial site Fizik.it, thanks to a strategy of organic optimisation of contents. The company, leader in cycling equipment, conquers new shares on national and, above all, international market.